We’re thrilled to announce the launch of Social42, a dedicated social media agency created to serve the unique requirements of the cruise and travel sectors. With a clear understanding of the evolving digital landscape and decades of industry experience, Social42 will offer a sharp, focused approach to social strategy - helping brands navigate today’s crowded online spaces and stand out where it counts.  

The creation of Social42 comes in response to the continued success of PR42, our specialist PR agency, that has built a renowned reputation over the past five years. As PR42’s client base and influence have grown, so too has the demand for expert, tailored social media support that goes beyond PR.

From eye-catching content and influencer collaborations to platform-specific campaigns and reputation management, Social42’s mission is to help cruise lines, travel operators and the trade amplify their stories, inspire travellers and drive bookings. Whether it’s leveraging TikTok trends, crafting Instagram moments or building vibrant online communities, we understand what makes travel audiences stop scrolling and start engaging.  

We can’t wait to set sail on this new chapter. Please get in touch with us if you'd like to take your social strategy, engagement and conversions to the next level.